I am deeply immersed in the realm of social media, consistently staying informed about trends and ongoing discussions. Capable of crafting and overseeing cross-channel content and managing various social media accounts. I never fail to learn and continue to grow, my best skill is analyzing data and improving. This was mainly exercised through an ideating strategy I created for Home From College, which ultimately led their TikTok account to 54,000 followers through my ideas and efforts.

Through my experience with Bubble and Home From College, I gained hands-on experience managing end-to-end creator campaigns across TikTok, Instagram, and YouTube. I’ve worked with thousands of creators from sourcing and vetting to briefing, content approvals, and performance tracking, ensuring every partnership aligns with brand goals, cultural trends, and platform best practices.

Eager to generate and create a substantial amount of meaningful content, I possess a talent for engaging visuals, feel at ease both behind and in front of the camera, and excel in post-production editing for both photos and videos. Most of my daily life consists of making content for brands or for my personal social media accounts.

Both as a college ambassador and managing a college ambassador program, I have engaged with aspiring creators, promoted events I executed, and represented the Bubble and Celsius businesses in a way that would effectively convey their desired brand messages.

Proficient in crafting visual elements, graphics, and various designs using Adobe Suite and Canva to establish a polished and unified visual strategy. Specifically, interning for the social media agency Social Culture Creative taught me how to utilize these platforms and design for certain brands that will successfully fit their desired image.